PRIME Performance Team

Athletic Performance Coach


Brandt Fralick is an athletic performance coach based out of Kelowna. He specializes in velocity training, which is a unique process for increasing intensity, function, and power of the human nervous system. Brandt was an Internationally ranked sprinter who began competing at the 2003 at the IAAF World Youth Championships as a member of the Canadian Youth National Sprints and Relays Team.

6 years ago, Brandt created Nitro Velocity. Under the guidance and mentorship of Brandt’s coach, Mike Murray (Canada’s Olympic sprint coach from 1989-2004) and several other Olympic level coaches, the program has seen tremendous results. Nitro Velocity is designed to help athletes and individuals recognize their greatness within, realize their dreams, and understand the truest depths of their capacity. Nitro Velocity has provided a platform for athletes to push themselves faster, higher, and farther than they knew possible.

Brandt has developed 80 athletes in his elite training program, including 28 who are on athletic scholarships, 14 professional athletes, 8 semi-professional athletes, 9 athletes who are ranked both Nationally and/or Internationally, and 9 who are representing BC at a National, Interprovincial, or International level. These athletes represent a wide range of sports including: football, baseball, basketball, rugby, soccer, hockey, track, lacrosse, field hockey, figure/fitness and body building, MMA, skiing, and gymnastics.

Nitro Velocity has evolved into something much more than the original vision, and has become so much more than Brandt ever dreamed of. He extends heartfelt thanks to Mike Murray, Roy Gillespie, Arden and Sandy Knoll, and JDS Energy and Mining for helping him to accomplish his dream.

"In my life, I have learned that the most important thing, in any single moment, is to be able to believe in yourself through uncertainty. And without hesitation, have the desire to be willing to sacrifice everything of what you are, for what you could become... We have one life; One chance. Make the most of each moment and every opportunity because in the end it is not who you are underneath, but what you do that defines you..."

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Strength and Conditioning Coach
Functional Capacity Evaluator


Luke doubles as a strength and conditioning coach and kinesiologist. He is experienced in designing and implementing successful functional strength training and rehab programs for a wide variety of individuals, both athletes and non-athletes.

As a kinesiologist his focus is active rehabilitation, helping bridge the gap between injury and healthy functioning, and has plenty of experience with ICBC and WSBC cases. On the flip side, Luke spends a lot of his time doing private training as a strength and conditioning coach, whether it be working with youth athletes through to masters, or individuals looking to gain an inside edge on their health goals. No matter what stage of your fitness journey, Luke is driven to make strength and conditioning accessible and fun for all participants. He also provides small group training, which is great for friends, coworkers, or teammates interested in quality coaching at a lower individual cost. On field strength and conditioning sessions for teams of various sports (i.e. soccer, football, baseball, hockey, etc.) can also be arranged.

About Luke:

Born and raised in the Kootenays, where he spent the majority of his time during winters playing hockey, Luke left to attend the University of British Columbia-Okanagan to receive a bachelor’s degree in Human Kinetics. After spending several years in Vancouver gaining world class experience at Twist Conditioning (founded by Peter Twist, former Vancouver Canucks S&C coach for 11 seasons), he has brought his craft back to Kelowna.

Luke’s passion for training stems from growing up playing sports such as hockey, soccer and baseball. Knowing he was never the most talented athlete on the team, he soon looked to training in the gym to excel his game. As he became more educated, Luke began understanding how flaws in his own training as a teenager may have hindered him from tapping into his full potential. These experiences are now what drive him as a coach to instill proper athletic development for the appropriate population.

Aside from various sports and weightlifting, Luke loves remaining active while enjoying the outdoors. Free time spent hiking, camping or fishing are ideal. He also volunteers as an athletic trainer for KSS football and plays a similar role for hockey and rugby teams. As well, family, live music and travel all rank high on his priority list.

Services offered:

  • Private 1 on 1 training/kinesiology
  • Partner/small group/team training

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Kinesiologist - Bachelor of Kinesiology
Functional Capacity Evaluator
NKT Level 1


Jessica was born and raised from Williams Lake BC. During her high school career, she excelled in rugby and was selected to represent Williams Lake on Team BC U-17 all star team. She was recognized by Douglas College for her athletics and was awarded a bursary to further her career with their club team while attending the college. Before beginning her career at Douglas, Jessica moved to Germany where she became fluent in German and travelled before starting post secondary school.

Jessica graduated from Douglas College in 2013 with her Bachelor degree in kinesiology where Jessica also minored in Biology. Her passion has always been directed towards athletics and rehabilitation. She has done work with Sport Med BC, completing their athletic taping course. After graduating from Douglas, Jessica has gone on to write her Certified Strength and Conditioning Specialist exam in 2014 where she received top marks, and 1 of 12 to write the exam in BC that year.

Jessica loves doing anything active and outdoors. She especially loves running, doing anything with her family and has a passion for cooking, understanding nutrients for a strong body. She believes in pushing her personal limits with weight lifting too! You will most likely see Jessica with a smile on her face and eager to help anyone around her the best she can!

Since starting day 1 at PRIME, Jessica has further upgraded her studies and has been certified in level 1 Neuro-Kinetic Therapy training. She has found a real passion for neuromuscular patterns of the body involving movement which connects the dots in her current area of Kinesiology and biomechanics that she applies working with the Physiotherapists of PRIME on a daily basis.

Jessica is a fully certified Functional Capacity Examiner and has been working closely with her peers in launching the newest division of PRIME Physiotherapy’s Disability Management. The additional courses that Jessica has taken allow her to be versatile in the people she is working with through active rehabilitation and education.

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Functional Capacity Evaluator


Antonia grew up in Vancouver and attended the University of British Columbia for her bachelor’s degree in Kinesiology with a minor in Psychology. Throughout university, Antonia worked as a trainer and as a health educator to young students to promote healthy eating and fitness. After graduating university, Antonia moved to Kelowna to pursue a career in Kinesiology and enjoy the great outdoors the Okanagan has to offer.

As a Kinesiologist, Antonia developed a niche for hydrotherapy and has developed a transitional program from water-based exercises to land based exercises to facilitate a wide range of clients in reaching their optimal level of performance. The program has been extremely beneficial in helping individuals recover from a wide range of injuries from sports, motor vehicle accidents, work related and post surgical.

Antonia continues to further enhance her education so that she can offer the best treatment possible. She recently completed her Kinesio Taping course allowing her to use various taping techniques, helping treat injuries and assist athletic performance. If you require more support, Antonia is also trained in booting and brace fitting. Antonia has also completed her Functional Capacity Examiner (FCE) training within our Disability Management division allowing her to conduct FCE's and job specific ergonomic assessments.

When Antonia is not in the pool or at the gym, you can find her enjoying the outdoors. She enjoys snowboarding, hiking, kiteboarding, mountain biking and surfing.

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